Managing Director
NFM Lending
A 2024 and 2025 ๐๐ผ๐๐๐ถ๐ป๐ด๐ช๐ถ๐ฟ๐ฒ Vanguard winner, Greg Sher has called IMB leaders to be more vocal in rallying the industry around its many headwinds. He created the hashtag #๐ฎ๐น๐น๐ผ๐ณ๐๐ in early 2024, in an effort to extinguish negative discourse created by the "๐ฝ๐๐๐๐๐๐ ๐ผ๐๐ ๐ฝ๐๐๐๐๐" slogan, which he publicly urged AIME to retire on the HousingWire stage on April 23, 2024. 153 days later, AIME's Chairman/CEO went on Sher's podcast "One on One" and shared that the "Brokers are Better" slogan could be put to bed. He hosts a live podcast on LinkedIN every Monday at 1PM EST featuring industry newsmakers. He is among the most followed mortgage executives on the LinkedIN platform with over 40,000 followers โ his content eclipses 5M impressions annually. ย Additionally, Sher is Managing Director at NFM Lending, a Top 15 retail-only IMB based in Baltimore. ย His main responsibilities there are centered around growth, business development, branding and marketing.