VP, Research
National Mortgage News
Janet is a marketing research and strategic insights executive with extensive experience in the technology, B2B media, healthcare, financial and professional services industries. Her ability to apply a variety of research approaches to strategic business problems has resulted in the delivery of impactful, innovative research programs for a long roster for global Fortune 1000 companies. Previous to her role as VP of Research at Arizent, Janet served as the General Manager/SVP Research at IDG and the head of Market Insights for HIMSS, a nonprofit in the healthcare space. Her passion is storytelling with data, leveraging research to fuel data-driven strategic decision making and thought leadership content. She holds a B.S. degree from Alfred University, and an MBA degree from the Franklin W. Olin Graduate School of Business at Babson College.
National Mortgage News presents its findings from the latest survey to mortgage lenders taking a deep dive into their short and long-term technology priorities and challenges, and examine how technology is being used to improve operations and client service.
In this session you will learn who’s making buying decisions and the factors shaping those decisions and research future budgets providing you with a peer-based perspective to help them build business cases for investment while providing marketers the insights needed to inform messaging and go-to-market strategies.